Brand Strategy Consulting
As Brand Strategy consultants, we help businesses make strategic decisions by providing insights, recommendations, and marketing expertise that facilitates the effective sale of their products.
As brand strategy consultants…
We help businesses examine, review, and analyze their brand identity, performance, and strategy of their products and services. We provide our clients with advice and insights regarding brand restructuring opportunities.
“If you don’t give the market the story to talk about, they’ll define your brand’s story for you. ”
David Brier
As professional researchers…
We execute internal audits, work on competitive analysis, and identify branding value-added services that contribute to the achievement of their corporate objectives. Additionally, we also conduct research to understand consumer trends and deliver their findings in a simple manner.
Our Brand Strategy Consulting Process.
Brand Profile
Here we evaluate your goals and products, as well as your competitors and target audience. This enables us to determine the next steps that you need to perform in order to acquire the impact you are aiming for. Defining and aligning several aspects is a common step in this process.
Offers
Using the data gathered from the initial stage, we will be able to connect your message with the types of clients you want. We help you with customized offerings designed to increase brand exposure. This information also indicates which marketing efforts will yield the best result for your business.
Media and Marketing
Once your brand identity, offerings, and successful market segments have been established, it is time to promote your message. This phase involves the creation of a marketing plan to promote your brand. It includes web design, SEO, social media content strategy, blogging, and audio-visual production.
Follow-up
At this point, we ensure that everything is functioning properly and id need be, improve on what is not. Our assistance includes email and phone contact for 3 to 6 months, tracking and assessing returns with key performance indicators, and full-service follow-up.
FAQ
How much does your brand strategy consulting cost?
The total cost of your project will depend on its complexity and scope. However, most brand strategy projects cost a minimum of $599.
Does brand strategy work for all kinds of businesses?
The short answer is YES! Developing a brand strategy is important for businesses of all sizes. It enables the development of relationships with customers, workers, and business partners. Despite the time and work required, you will likely discover that developing or enhancing a brand strategy pays off in so many ways.
Give us a try, and you’ll never regret you did.
Does it come with logo and graphics design services?
Yes and No. Yes because we give recommendations on what kind of logo best suits your brand. And No because it does not come with the actual logo design services. But if you want a logo or graphics design, contact us.
How long does the brand consulting process take?
This varies from business to business. Some factors that may affect the duration of the process include,
- The size of your business
- The number of individuals involved in the approval process
- Your budget
- The number of brand touchpoints we creating
All things being equal, the process takes anywhere from 3 weeks to months.
How do I know if I need branding?
To determine if you need branding, you should be able to answer the following four questions concerning your brand.
- Can you describe your brand in 7 seconds in a way that compels consumers to engage with your brand?
- Does every member of your team understand their role and how they contribute to the success of your brand?
- Are you engaging your employees to guarantee that they make wiser decisions and provide outstanding work that supports business growth?
- Does your marketing strategy achieve the required brand positioning and motivate clients to buy?
If you cannot answer these four questions, chances are you need branding.
What's "competitive analysis", and what's the process like?
Competitive analysis is the process of identifying your company’s rivals and investigating their various marketing strategies. You may use this data as a comparison point to determine your company’s strengths and shortcomings in relation to each competitor.
We begin by compiling a list of direct and indirect rivals. We then determine competitive differences. These are places that you may have ignored or that you may utilize to increase your competitiveness.
Then, we use all the data we’ve obtained to enhance your offers and benefit claims so that your goods and services produce more value.
Have more questions? Please feel free to ask. Click here to send a message.
Are you ready to create a brand that will dazzle your target audience?
Schedule a free brand strategy consultation to learn how we can help you reach the people you help most.