by Godsent Abode | Nov 23, 2022
“Do tech companies and tech startups require branding since they simply dominate a niche in the market?” This is one question that gets asked all the time and has even caused debates in various quarters. The truth is that these tech companies are experts in branding,...
by Godsent Abode | Nov 23, 2022
The Coca-Cola Company is the world’s largest producer and distributor of non-alcoholic beverages. It is undoubtedly the most valuable soft drink in the world, with over 10,000 soft drinks consumed every second globally. Coca-Cola has long been one of the world’s...
by Godsent Abode | Nov 23, 2022
Have you ever wondered why so many companies fail within their first four years of operation? Why do you think this is so? The truth is that many businesses are more concerned with the building than with testing. No matter how ‘fantastic’ a product is, if buyers do...
